Safe Speed Forums

As I understand it, the Safe Speed campaign isn’t calling for a replacement of the current rules.
I say to you again, "Contrary to some ill informed opinions we welcome properly set speed limits, and welcome speed limit enforcement when speed limits are exceeded in a way that causes danger. "
[http://www.safespeed.org.uk/speedlimits.html]


Obviously not. The majority of motorway drivers (where your proposed limiter would have the greatest effect) routinely exceed the speed limit. Added to that, fatigue is more significant than folks are admitting to. It is obvious that something is very wrong: that current rule doesn't work well at all, regardless of clarity or simplicity.


My earlier paragraphs should give a clue. This campaign also calls for trafpol as a means of management, not necessarily with the same misguided focus as cameras.
There is also the setting of the speed limits, done reasonable using established 85 percentile techniques.

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Views expressed are personal opinions and are not necessarily shared by the Safe Speed campaign

To assist Safe Speed, I will suggest that your greatest influence would be gained by a simple, short, coherent message and the branding and presentation of that.

Not an argument of the "facts" (which you all love, but which the rest of human society finds incredibly tedious).

You will all probably hate that conclusion, but this is a PR/Brand issue that people can easily hang their hats and support, not an argument to make.

In my view, you should a) rebrand b) put a dead simple single point case c) make it social-media friendly. But, that's hard to do. Your current detailed factual debate has been lost already, will not be reversed. You should identify a single issue which you can still make a difference on, and go for it on that point only.

Your problem will be that would disenfranchise the very core who like the detailed "anal" (no offence) way of arguing the case. But making the correct argument gets you nowhere. The only thing that matters is the result, sorry to say.

_________________
I am Ling!
Visit www.LINGsCARS.com
I am car sales whirlwind. I like speed cameras.
Rent new car from me, save £££s.

Steve ""Contrary to some ill informed opinions we welcome properly set speed limits, and welcome speed limit enforcement when speed limits are exceeded in a way that causes danger. ""

THAT is simply not saleable, in that it is imprecise, far too long (90% too long) and is about as invigorating as a Lib Dem election pledge.

This is 2010. You need a snappy, simple message.

_________________
I am Ling!
Visit www.LINGsCARS.com
I am car sales whirlwind. I like speed cameras.
Rent new car from me, save £££s.

You are just like all the politicians, whitehall officials and council officers, Ling, you can't see past your own nose or think logically for yourself.......the very nature that that report was done when cars were a lot less safe than today, says it all.....(I know, I was driving those cars in the fuel crisis of the seventies). The fact is that cars are getting safer all the time and medical facilities are getting better but Britain is sliding down the scale of road safety in europe....why???...because these new " speed kills " slogans, with reduced limits and speed cameras, AREN'T making the roads safer....simples!

Simplifying things for morons, might sound catchy to you but road safety is far more complicated than some simplistic, childish, sound bite like...."speed kills"

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My views do not represent Safespeed but those of a driver who has driven for 39 yrs, in all conditions, at all times of the day & night on every type of road and covered well over a million miles, so knows a bit about what makes for safety on the road,what is really dangerous and needs to be observed when driving and quite frankly, the speedo is way down on my list of things to observe to negotiate Britain's roads safely, but I don't expect some fool who sits behind a desk all day to appreciate that.

It's almost as if my posts are invisible.

viewtopic.php?p=222183#p222183

Or if you want something shorter (a la "speed kills"), how about Safe Speed

_________________
Views expressed are personal opinions and are not necessarily shared by the Safe Speed campaign

Compared to the increase in traffic levels more people are seriously injured or die?

I don't think so.

The ratio is massively better these days, without even bothering to look it up. I'm sure someone will know that.

_________________
I am Ling!
Visit www.LINGsCARS.com
I am car sales whirlwind. I like speed cameras.
Rent new car from me, save £££s.

That ratio was even better before our reliance on speed cameras.
You need to read this thread: viewtopic.php?p=214352#p214352

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Views expressed are personal opinions and are not necessarily shared by the Safe Speed campaign

Did you not understand my posting? Does the fact that less people are dying now, not have any realation to the fact that we now have better medical facilities, air ambulances and FAR, FAR safer cars?...Why are we slipping down the European league table for road safety then???

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My views do not represent Safespeed but those of a driver who has driven for 39 yrs, in all conditions, at all times of the day & night on every type of road and covered well over a million miles, so knows a bit about what makes for safety on the road,what is really dangerous and needs to be observed when driving and quite frankly, the speedo is way down on my list of things to observe to negotiate Britain's roads safely, but I don't expect some fool who sits behind a desk all day to appreciate that.

"you can't measure safe driving in miles per hour" = Too long, Steve. And it doesn't say what you want. And it begs a question (ie "what do you measure it in, then?") - does it mean "You measure safe driving in lives saved"?

You see? I am confused. So will others be.

"Safe Speed" implies you want to "speed". That will NEVER be supported or given credibility by politicians, police or most people.

Sorry.

_________________
I am Ling!
Visit www.LINGsCARS.com
I am car sales whirlwind. I like speed cameras.
Rent new car from me, save £££s.

But once again, you are arguing these qualified discussion points.

Are the roads safer now? = YES.

That's the way the argument is made, not some discussion taking into account loads of factors (like tyres, road surfaces, improved driving test, NCAP, ESC and brake assist, ambulances, helicopters, airbags etc etc). You need to simplify, and it is hard. I'm trying to help.

_________________
I am Ling!
Visit www.LINGsCARS.com
I am car sales whirlwind. I like speed cameras.
Rent new car from me, save £££s.

You could get a job in government, Ling but you will never make a road safety expert....

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My views do not represent Safespeed but those of a driver who has driven for 39 yrs, in all conditions, at all times of the day & night on every type of road and covered well over a million miles, so knows a bit about what makes for safety on the road,what is really dangerous and needs to be observed when driving and quite frankly, the speedo is way down on my list of things to observe to negotiate Britain's roads safely, but I don't expect some fool who sits behind a desk all day to appreciate that.

I think it does. This is highlighting that we have too great a focus on speed.
I don't think many people will be confused by that, a few maybe, but not many.


By that same token: it also implies we want to be safe. That will ALWAYS be supported ...


By all means suggest a better slogan, just be mindful that this campaign doesn't call for a free-for-all (that's why your previous attempts were rejected).

_________________
Views expressed are personal opinions and are not necessarily shared by the Safe Speed campaign

You seemed to have missed an earlier post: viewtopic.php?p=222216#p222216

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Views expressed are personal opinions and are not necessarily shared by the Safe Speed campaign

Not at all, about "before the speed cameras" - but you have to deal with the current situation, speed cameras exist.

You want them removed? Will that happen? - No.

Win the battles you can win, pointless to aim for the stars if you don't have a rocket.

Luckily, I have one. ))



I attach a pic of my rocket, just to brighten the page.

_________________
I am Ling!
Visit www.LINGsCARS.com
I am car sales whirlwind. I like speed cameras.
Rent new car from me, save £££s.

Business a bit slow Ling? Is the plan to troll the Internet posting batsh*t-crazy nonsense to get your name out there? Do you think it'll bring in more suckers for you to fleece?

I justify the 'fleece' comment with the case of my colleague, who leases a car from Ling (I found out about the pending arrangement too late to advise him against it). The driver delivering the vehicle from the company that she leases it from told me that they could have provided him with the vehicle on identical terms for a much, much lower cost!

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Regulation without education merely creates more criminals.

Yeah, I know. But that is what makes the succinct argument slogan hard. Not many people (outside Safe Speed, incl me) know what you want.

Surely defining that, and presenting it in 3 words or less should be a top priority.

Nothing else will work, there are bigger fish to fry (especially at the moment).

_________________
I am Ling!
Visit www.LINGsCARS.com
I am car sales whirlwind. I like speed cameras.
Rent new car from me, save £££s.

Look, you lot mentioned me, that's why I dropped in. I only arrived because I was discussed, here. I have not promoted my cars or deals, you bring this up.

And that comment is just pure spite and rubbish. Delivery drivers do not know lease rates or terms. It takes me full time to keep my 6,000 or so prices updated.

Even if the driver was a walking lease price encyclopaedia, surely the customer would have done some research online (I am an online business after all) or even just a Google search, and found the "cheaper" deal.

When you drill down, many "cheaper" deals have fees, additional initial payments, different terms etc.

Of course, no one can ever be the cheapest on everything all the time in every case, that's just impossible, even for Ryanair. But, with my excellent service (over 1500 fully attributed testimonials), my latest national award being shown at the Dorchester Hotel here on film here http://www.lingscars.com/natwest-everywoman-awards.php, and being impossible to find a criticism of my service on 50 pages of useful Google results if you search "LINGsCARS", then you have to wonder about the accuracy of your comment. How can you say "fleece"? Terrible.

No customer has EVER communicated what you have said, to me. You are talking spiteful rubbish.

_________________
I am Ling!
Visit www.LINGsCARS.com
I am car sales whirlwind. I like speed cameras.
Rent new car from me, save £££s.

The driver was an employee of the company you lease the vehicle from, he knew how much they would have charged for the lease of that vehicle on the terms under which my colleague was taking it, he told me to my face that it was less than you were being paid. While I did not verify his claim (I own all my vehicles outright so had no interest) I can assure you that this much is a matter of fact.

You have a very odd way of dealing with criticism, especially for someone who is supposed to be a businessperson, dismiss it as "spiteful rubbish". Perhaps we should give a similar treatment to your deranged rantings here.

I assure you I hold you no spite or malice, more the pity that I feel towards the simple-minded.

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Regulation without education merely creates more criminals.

After 318 posts, mostly repeats of the same thing, and you still don't know


Wow, talk about making important what you can measure - just like....speed cameras!

That's your opinion (keeping it within 3 words or less).
See the well-known – successful - slogans here: http://en.wikipedia.org/wiki/Advertising_slogans

Out of those 8 slogans, only one is 3 words or shorter.

Your own slogan doesn't seem particularly short either!



Nice dump of a point that backfired


Swindon - yes!
Will more follow suit - possibly!


We're obviously winning the technical battle, that's a good start.

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Views expressed are personal opinions and are not necessarily shared by the Safe Speed campaign

Come on then, let's find out who it is? What type of car was it? Don't be shy, let's be open.

If you don't want to say, contact your pal and ask him to message me. I am sure a customer would raise this point with me. Everyone knows I work very efficiently and work for the thinnest margins in the business while making it profitable and one of the reasons people choose cars from me is that they cannot find them cheaper from anyone else.

Anyone can throw your kind of cheap comment around. Your criticism is completely unattributed and you obviously won't allow me to verify it. I have over 1,500 customer comments posted in full on my website and none have ever mentioned this issue. I print letters and comments in full, no editing. I refuse to believe that delivery drivers have any idea of the contract details, that's ridiculous. I've never fleeced anyone and have never ever been accused of that. Bring it on, let me deal with it.

If I have "fleeced" someone, why has there never ever been a comment on the internet or social media mentioning that? It's not the kind of thing I could keep quiet, and nor would I want to.

_________________
I am Ling!
Visit www.LINGsCARS.com
I am car sales whirlwind. I like speed cameras.
Rent new car from me, save £££s.